
VoileChic
- Shopify custom theme development
- On-going support
What we did for VoileChic
We rebuilt VoileChic’s Shopify store from scratch to resolve performance issues and poorly developed custom features. We created a custom theme with optimized UX/UI design, seamless functionality, and faster loading speeds, delivering a high-performance, scalable store.
Traced the slow store to poorly built custom features
Rebuilt the store from scratch on a custom theme
Theme code built for speed, with best practices throughout
UX/UI improvements for a better shopping experience
Sections and pages the team can add in‑house
Ongoing support once the new store was live
How it all came together
Speed
Loading times significantly improved
Custom theme
Rebuilt from scratch, ready to scale
UX/UI
A better shopping experience
Easy updates
New sections and pages, added in‑house
VoileChic: A fast, scalable store
What problems were we faced with?
VoileChic’s previous Shopify store suffered from severe performance issues due to poorly developed custom features and inefficient theme architecture. The store was loading slow, affecting the user experience and conversion rates. Additionally, the existing theme customizer lacked flexibility, making it difficult for the client to update content, add new sections and pages in‑house.
How we solved them
We rebuilt the VoileChic Shopify store from scratch, developing a fully custom, high-performance theme optimized for speed, UX/UI, and scalability. By implementing best practices in theme development, we significantly improved loading times and streamlined functionality. Our strategic UX/UI enhancements created a better shopping experience, while the new theme architecture allowed the client to manage and update their store easily.
Inside the store
Screenshots of the live store at voilechic.com, taken on 18 October 2026.



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